November 10, 2008

GOOP, from Gwyneth Paltrow

Huh? What do you mean, GOOP? Gwyneth Paltrow? Confused yet? Plan to be pleasantly surprised.



The uber-celebrity has just recently launched her own lifestyle website, titled GOOP. I signed up for the weekly newsletter the minute I heard about it, and I can honestly say I have not been disappointed.

In her own words,

"GOOP.com is a collection of experiences [of] what makes life good. My life is good because I am not passive about it. I want to nourish what is real, and I want to do it without wasting time. I love to travel, to cook, to eat, to take care of my body and mind, to work hard. I love being a mother who has to overcome my bad qualities to be a good mother. I love being in spaces that are clean and nice.”

Sounds good to me.

In this weeks newsletter Gwyneth discusses and suggests current art exhibitions all over the world that are going on right now, from NYC, to London, to Madrid. Also included are some of her favorite websites. Some I've heard of, some I have not. Now that I've heard of them, from Gwyneth, I can say, hey, you'll never guess where I heard about this site from. I like that.



The full site hasn't been launched as of yet, no word as to when that will be unfortunately, however, maybe one of their weekly newsletters will soon let that cat out of the bag. I can't wait!

Apartment Therapy has a brief write up on it here as well.



all photos from GOOP

1 comment:

Unknown said...

i'm definitely interested in seeing what this site has to offer; I think Gwyneth has great taste. I do however think they could have some up with a more appealing name then GOOP.